帮手翻译英文

作者&投稿:阳喻 (若有异议请与网页底部的电邮联系)
帮手翻译英文~

I would rather quit this war between three of us than fight with them,so that to stop it. \

楼上翻译的太 逐字逐句了。

It's hard to imagine a creative thinking how can companies or organizations in this highly competitive and complex environment to survive?

Make use of its product brands to guide consumers to make a decision to enter into the next century, the market competition is the ultimate brand strength. The future of marketing across national boundaries, intangible assets brand competition. Have a brand equity, it means that have a competitive capital.

The establishment of the fundamental brand equity, it needs is time and huge capital investments. The success of Coca-Cola, Mercedes Benz of excellence, not a few years will have become, nor is it due to the efforts of a small number of people. From this point, the establishment of corporate brand equity is not a given in respect of a matter, it is not the end of a runway. Brand asset management is the highest realm of business operations. Business and investors will recognize the brand is the company's most valuable asset. Has a market than have a factory and more important. The only way to have a market advantage for their market brand "brand is to create sustainable, stable and unique tangible and intangible benefits of our competitive advantage is through products, services and consumers created the need for organizations to proactively pursue and to maintain a relationship. brands in the market, good sales performance and with consumers to establish a more stable relationship, they gradually accumulate assets for the brand. brand equity is the one of the most valuable long-term investment. brand assets value as follows:
.Is the basis of the high prices of products.
.The formation of a competitive advantage
.More effect on the new consumers and retain existing consumers.
.Can give reasons for consumers to buy and confidence, reduce the purchase decision-making process, improve the use of satisfaction
.Improving efficiency in the implementation of marketing plans.
.Promote the expansion of trade as a lever.

The implementation of the strategic management of brand equity is not only a process, it requires the top management of the brand asset management commitment, the only way to support and nurture this brand equity is deeply implanted in the ultimate objective of the enterprise culture. In the "Brand Leadership" (Brand Leadership) (Free Press), a book, the author David • actarit and Eric •乔基姆塞勒to all-round research companies (Total Research) the rights and interests of the trend (EquiTrend) information Library-based, pointing out that the brand equity and equity returns in the causal link between. "Rate of return on investment and equity returns between the strong correlation, which is carried out by the financial results of the analysis a great deal of experience consistent," Ake and 乔基姆塞勒 to talk about in their book Road, "Clearly, brand assets and equity returns in the relationship between the almost equally close. "

"From the brand equity of access to the best interests of the company, their rate of return on average equity 30%; the other hand, those who most serious loss of brand equity companies, and their rate of return on average equity -10%; At the same time, brand equity return on investment almost no effect, the two little relevance. By comparison, advertising on the equity returns have no impact, unless it be the impact of brand equity. "
The author points out that brand equity and equity returns in the close relationship between brand equity may be derived from the tendency to support the price premium, and the price premiums help to improve the profitability of enterprises. "This relationship is built on a cause and effect relationship based on: the need to price premiums strong brands, while the price of premium high-quality means," they wrote, "When the business or is likely to provide high levels of perceived quality, not only to raise prices to increase profit margins and help to strengthen the brand perception. "
Clearly, the use of brand asset management as a key advantage is that it can improve the return on investment brands; In addition, it can not only maximize the brand's growth potential, but also to prevent customers "disloyal incentive"; Finally, this management approach organization's senior management staff and other personnel to provide a principle that the priority allocation of resources and all the decision-making are committed to the same goal: to maximize the brand's long-term value. The above shows that the brand asset management, enterprises can bring high return on investment, enhance the future competitiveness.



希望能满意,

1.Interpreters shall be capable of, not only providing interpretation in the daily life, but also handling work under special circumstances, like large conferences and business negotiations, etc.
2.The company claims the recent economic development trend causing its deficit.
3. My e-mail box is crammed with spams again. It's really disgusting!

1 interpret a personnel have to since can handle the translation in the daily life, can also handle such as the large meeting, the business talks waits under special circumstance of translation.

2 companies place the blame for deficiency on the top of the trend of recent economy development

3"my electronics mailbox and then heap were full spam!This lets me vexed!


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